- Multi-Realm undertook a £6m project to improve the performance of the scheme
- In 2013 Multi-Realm introduced Hollister to the scheme – a UK first for the brand
- Multi-Realm achieved sales density growth of 60% during the period of management
Freeport Braintree was acquired by Hermes in 2004 from the original developers, Freeport plc as part of a £200m portfolio purchase Multi-Realm advised on.
In accordance with the acquisition Plan, Multi-Realm undertook a £6m project to improve the performance of the scheme through a series of remodeling steps with space being taken back and relet to better performing tenants. Also during this time, our development team secured planning for a 100,000 sqft retail park scheme next to the outlet and in 2013 Multi-Realm introduced Hollister to the scheme, their first (and to date only) outlet store in the UK.
The centre was sold in 2017 to Land Securities having achieved sales density growth of 60% over the period of Multi-Realm’s management.